01
Overview
Vango – the sales and marketing platform for artists – was in search of a video partner who could capture customer interviews and turn those interviews into compelling product marketing videos. We took our cameras to the artists to uncover the stories behind the people who love Vango.
02
Results
- Platform intro video
- Material for entire social media campaign
- “What is art?” posed as a consistent question to all Vango users led to future social media marketing campaign concepts
